More visibility, stronger community connections, and real growth for Yarraville businesses.
About the Yarraville Business Association
Our Mission
To champion and grow local business while keeping Yarraville’s unique village character alive. We support members through marketing, events, and advocacy that build stronger customer connections and a thriving local economy.
Our Goal
To create a united, supportive network where local businesses succeed together—boosting visibility, increasing customer traffic, and ensuring Yarraville remains one of Melbourne’s most vibrant village communities.
Our Values
Community First – Supporting and strengthening our local village.
Collaboration – Working together for greater collective success.
Integrity – Representing Yarraville traders with transparency and respect.
Growth – Helping members build sustainable, long-term success.
About the YBA
The Yarraville Business Association (YBA) represents the cafés, retailers, service providers, and creative traders that make Yarraville special. We run major events like the Yarraville Festival, coordinate local marketing, and advocate for traders with council and stakeholders. Joining the YBA means more than just being listed—it’s about becoming part of a supportive, connected business community that keeps Yarraville thriving.